PRESS RELEASE

$20 Bills Worth $100 at ‘Buck the Boot’ in Minneapolis Today

ROSEVILLE, Minn. – December 16, 2010  The Deluxe Corp. Foundation will give The Salvation Army $100 for every $20 bill or $20 check donated during “Buck the Boot,” an annual event featuring Minneapolis firefighters who bell ring for The Salvation Army.      

Buck the Boot will take place today from 11 a.m.–7 p.m. along Nicollet Mall in downtown Minneapolis, when dozens of firefighters will collect donations using firefighter boots instead of Salvation Army kettles.

Those who give more than $20 will have their gift matched by $100 for every $20 they give. A $60 donation, for example, would be good for $300 worth of matching funds. 

The foundation has committed $10,000 to this 2nd annual matching effort.

“Last year we collected 87 $20 bills, enough for $8,700 in matching donations,” said Major Darryl Leedom, commander of the Twin Cities Salvation Army. “This year we’re shooting for 100 $20 bills in order to receive the full $10,000 match. A huge thank you to Deluxe Corp. for providing this matching opportunity again this year, and to Minneapolis firefighters for coming together for another year of Buck the Boot.” 

If you can't make it down to Nicollet Mall but would still like to have your $20 matched, click here and make a gift to KOOL 108's Online Red Kettle. All $20 gifts made to their kettle on Dec. 16 will be matched, up to $10,000.

Deluxe Corp. is a Shoreview, Minn.-based marketing and business-growth company. Its foundation has given nearly $90 million to education, arts and human services programs since 1952.

The Twin Cities Salvation Army serves more than 200,000 people a year through its 25 local centers of operation. Daily it serves 2,000 hot meals and shelters 850 people. More than 14,000 local volunteers help The Salvation Army provide a multitude of services, from child daycare to senior housing. To volunteer with The Salvation Army or to make a donation, please call 651-746-3400 or toll free at 800-SAL-ARMY. Checks made out to The Salvation Army may be sent to 2445 Prior Ave. N, Roseville, MN 55113. Click below to make an online donation.

Donate Online